Thinking about giving your transactional emails an overhaul?
October 1, 2009 at 4:44 pm Leave a comment
Read how one company vastly improved their transactional emails with these 5 steps: http://www.marketingsherpa.com/sample.cfm?ident=31369.
1. Focus on detailed metrics.
2. Update Creative.
3. Segment your offers.
4. Customize offers by user type.
5. Change offers according to seasonality.
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Entry filed under: Transactional Email News, Trends and Advice. Tags: transactional emails.
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